Monday, April 30, 2012

Breathe Carolina Pulls The Unexpected

Well I'll be the first to admit Breathe Carolina's new album Hell Is What You Make Of It was not at all what I was expecting.  While I was quite convinced that they were just another typical Disneyfied emo band that was so slick they made the Gulf Oil Spill seem dry what they actually are were anything but.  Breathe Carolina undoubtedly have those elements within them, but they channel through them so much electronic equipment it's almost unfair to even think of them as being remotely emo.  

Hell Is What You Make Of It is the sort of record that takes the best bits of everything and smashes them all together in the hopes that something good happens.  In Breathe Carolina's case magic occurs.  Taking electro, dubstep, emo, screamo and a heavy dose of pop the band create a dizzying array of tunes that are completely danceable, infectious, and overly emotional.

It's a wild ride through pop hooks, emotions, and exceptional songwriting.  This is a huge record in every sense of the word.  Not only does the thing sound bigger than life but Hell Is What You Make Of It's intentions are so obvious it might as well just hammer you over the head with it's hooks.  This is stadium sized pop music, it's multi-dimensional, easy to latch on to, difficult to forget and the sort of thing that will make girls swoon and guys envious.  

Hell Is What You Make Of It is a very good record that crosses genre's and clichés to come up with something far greater than the sum of it's parts.  Breathe Carolina have done a great job of thinking outside of the box here and they've proven over the course of this record that you can indeed have it all and make it sound phenomenal.  Hell Is What You Make Of It and Breathe Carolina have made it into pop heaven. 

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